CIIMA IS A SOCIAL-FIRST CONTENT HOUSE, FOCUSING ON FAN ENGAGEMENT.
WE BUILD RELATIONSHIPS WITH FANS AND MOVE YOUR BRAND FROM ONE CULTURE AUTHENTICALLY INTO ANOTHER ACROSS SPORT, MUSIC, FASHION AND ART.
WE EXPAND WHO KNOWS YOU, WHO RATES YOU, WHO FOLLOWS YOU AND WHO ADVOCATES FOR YOU.
THIS HOUSE WAS BUILT BY FANS WHO BECAME THE BRANDS. WE SWEAT AT GIGS, WE SWEAT AT SPORT MATCHES, ARGUE ABOUT THE KITS, ARE FIRST IN LINE AT ACTIVATIONS AND SPOT WHERE YOU CAN ENGAGE WITH FANS MORE. THIS BACKGROUND SHAPES EVERYTHING, FROM HOW A BRIEF GETS READ TO HOW THE CAMPAIGN GETS MADE.
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The name comes from Italian "chima". Meaning on top. We liked that energy.
Based across London and Sydney, our godfather Pitbull would refer to us as ‘cIIMA worldwide’
HOW WE WORK
We start where your fans are. Not where the last trend report said they were. We map the scenes, the communities, the moments that are generating attention and build from there.
One house, whole brief. Strategy, creative, and production sit in the same room. Nothing gets handed over and lost. The work stays coherent from the first conversation to the final deliverable.
We measure in fan audience growth. Whether your brand's relationship with its community has strengthened.
Fan engagement, brand affinity. That’s the numbers we care about.
SOCIAL MEDIA | SHORT & LONG FORM VIDEO | BRANDED CONTENT | ORIGINAL CONTENT SERIES | SPORTS DOCUMENTARIES
OUR LEADERSHIP TEAM
FOUNDER & CREATIVE DIRECTOR
AMY LOUISEE
Amy has built creative campaigns for some of the most recognised names in music and brand. Ne-Yo, Omah Lay, Rich the Kid. Sony, JBL, Sonos, LEGO. She founded Ciima with a clear brief: build a house where cultural strategy and creative production live in the same room, and use that to grow fan audiences for brands that are serious about culture.
PARTNER & HEAD OF PARTNERSHIPS
MONIQUE LIN
Monique has spent her career finding where brands and cultural moments genuinely overlap and building partnerships out of that intersection. Khaby Lame x LEGO. Converse x Tyler The Creator. She brings that same instinct to every Ciima brief, finding the entry point into a fan community that feels earned rather than forced.
PARTNER & HEAD OF STRATEGY
KAYTE JOASS
Kayte brings a background across music, sport & culture. #1 albums at Universal Music. Record-breaking fan growth and membership campaigns across professional sports clubs, and industry-first partnerships for global tourism brands. At Ciima, she leads the strategy that makes sure every campaign moves an audience, not just a metric.
FEATURED ON
Ciima’s music, sport and brand work has been featured globally- culture-led content that transcends oceans and platforms
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OUR VALUES
PASSION
We're obsessed with understanding different cultures around the globe.
INNOVATION
We embrace new trends and technologies to stay ahead of the curve.
COLLABORATION
We have partnered with complimentary businesses to ensure the best can be produced.
RESULTS
With millions of streams our work has been recognised around the globe.
AUTHENTICITY
We value genuine connections and honest communication.
EMPATHY
We understand and learn your world.